Pages

YouTube spends $100 million to redefine TV

http://www.usatoday.com/life/television/news/story/2012-01-11/youtube-channels/52501780/1


Engaging the couch potato
The first wave of YouTube channels employs well-known names such as Deepak Chopra (producing a series of shows on spirituality and health) and CSI creator Anthony Zuiker (dishing up horror shorts with a Twilight Zone feel), and other areas built around globally hot topics such as soccer and education.